Brought to you by the same faulty logic that brings you ‘Baby On Board’ signs: if you were planning a fatal traffic accident, please don’t schedule it for May 29.
Update: Regarding the bonkers social media campaign: Worth noting that both the Twitter and Facebook #takethepledge hashtag is used for a pretty broad church of causes around the world, with the @TakeThePledge twitter account used for an anti-corruption pledge. What, #FatalityFreeFriday was too specific?

-32.026272
115.801288

I know I’d be scored poorly for this flight path in Flight Control – I hope the Tel Aviv controllers aren’t hoping for some sort of high achievement score.

Amex knows something we don’t know: after years in the wilderness, the Palm-and-stylus form factor is set to return.
(From the latest Amex marketing collateral)
This weather app really gets the message across. Only
things missing are Four Horsemen and dead birds falling from the
sky. Run away!

A marketing operations expert by day, muso/journo/geekdad by night, who just wants robots and humans to get along