Fatality Free Friday

Brought to you by the same faulty logic that brings you ‘Baby On Board’ signs: if you were planning a fatal traffic accident, please don’t schedule it for May 29.

Update: Regarding the bonkers social media campaign: Worth noting that both the Twitter and Facebook #takethepledge hashtag is used for a pretty broad church of causes around the world, with the @TakeThePledge twitter account used for an anti-corruption pledge. What, #FatalityFreeFriday was too specific?

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