ABC News is reporting that a british restaurateur has successfully held off a challenge from McDonalds, who had problems with him calling his outlets “McChina”.
I mention this not because I think it’s cool that Maccas was told that it doesn’t own the ‘Mc’ name (which it doesn’t; HA!), but the fact that the owner described himself being “as happy as a drunken prawn”. Now *that’s* happy.
A marketing operations expert by day, muso/journo/geekdad by night, who just wants robots and humans to get along
BONWAG 